What people are saying.
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"Great anecdotes which grab and hold the reader's attention while delivering insight into how to innovate within a mega-corporation. Well worth a read!"
— Paul (verified purchase)
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“Readers should take the authors’ advice and dip into the seven case studies the book provides, or explore the four patterns that they discerned there.”
— Financial Times
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"If you’re serious about bringing bold ideas to life—whether inside a Fortune 500 company or your own startup—this book is an absolute must-read."
— Lauren (verified purchase)
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"The Insider’s Guide to Innovation at Microsoft emphasizes the need for structured collaboration, executive champions, and intentional discovery as essential elements in keeping a company innovative...Their insight highlights a critical gap in how many companies approach innovation."
— Forbes
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“Dean Carignan and JoAnn Garbin used their insider access to create a guide for all those who want the right mindset and tools for mastering the art of innovation.”
— Next Big Idea Club
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"What we have in The Insider's Guide to Innovation at Microsoft is a wealth of information, insights, and counsel that Dean Carignan and JoAnn Garbin (the "insiders") provide based on their wide and deep experience, most recently at Microsoft."
— Robert (verified purchase)